What is Cymbolism?

Color is the ultimate tool a designer has at his or her disposal to communicate feeling and mood.

Cymbolism is a tool that attempts to quantify the association between colors and words, making it simple for designers to choose the best colors for the desired emotional effect.

Meaning

adj 1: being full of or promoting cheer; having or showing good
spirits; "her cheerful nature"; "a cheerful greeting";
"a cheerful room"; "as cheerful as anyone confined to
a hospital bed could be" [ant: cheerless]
2: pleasantly (even unrealistically) optimistic [syn: pollyannaish,
upbeat]