What is Cymbolism?

Color is the ultimate tool a designer has at his or her disposal to communicate feeling and mood.

Cymbolism is a tool that attempts to quantify the association between colors and words, making it simple for designers to choose the best colors for the desired emotional effect.

commerce

Meaning

n 1: transactions (sales and purchases) having the objective of
supplying commodities (goods and services) [syn: commercialism,
mercantilism]
2: the United States federal department that promotes and
administers domestic and foreign trade (including
management of the census and the patent office); created
in 1913 [syn: Department of Commerce, Commerce
Department, DoC]
3: social exchange, especially of opinions, attitudes, etc.
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