What is Cymbolism?

Color is the ultimate tool a designer has at his or her disposal to communicate feeling and mood.

Cymbolism is a tool that attempts to quantify the association between colors and words, making it simple for designers to choose the best colors for the desired emotional effect.

Meaning

adj 1: characteristic of or befitting a friend; "friendly advice";
"a friendly neighborhood"; "the only friendly person
here"; "a friendly host and hostess" [ant: unfriendly]
2: favorably disposed; not antagonistic or hostile; "a
government friendly to our interests"; "an amicable
agreement"
3: easy to understand or use; "user-friendly computers"; "a
consumer-friendly policy"; "a reader-friendly novel" [ant:
unfriendly]
4: of or belonging to your own country's forces or those of an
ally; "in friendly territory"; "he was accidentally killed
by friendly fire" [ant: hostile]
[also: friendliest, friendlier]