What is Cymbolism?

Color is the ultimate tool a designer has at his or her disposal to communicate feeling and mood.

Cymbolism is a tool that attempts to quantify the association between colors and words, making it simple for designers to choose the best colors for the desired emotional effect.

Meaning

adj 1: concerning or affecting a particular person or his or her
private life and personality; "a personal favor"; "for
your personal use"; "personal papers"; "I have
something personal to tell you"; "a personal God"; "he
has his personal bank account and she has hers" [ant:
impersonal]
2: particular to a given individual
3: of or arising from personality; "personal magnetism"
4: intimately concerning a person's body or physical being;
"personal hygiene"
5: indicating grammatical person; "personal verb endings"
n : a short newspaper article about a particular person or group